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"Five Media-Savvy Strategies for Peacemakers"

Scott Appleby

Keynote Address
Fundamentalism and the Media Conference
October 10, 2006

Organized by the
Center for Media, Religion and Culture
University of Colorado
Professor Dr. Stewart M. Hoover, Director
and
WACC North America
Contact: Rebekah Chevalier, Secretary

 

Dr. Scott Appleby presents five media-savvy strategies of fundamentalists from which peacemakers might learn.

(For Streaming video click "stream", for downloading video or use a different player click on the title of the video)

#1: Framing The Myth (1' 40") Stream

#2: Legitimate the action plan (" sharpen the propaganda" ) (2' 05") Stream

#3: Shape the headlines ("spin, frame, interpret" ) (2' 55") Stream

#4: Use media as a form of transformative socialization (17") Stream

#5: Recruit and retain via the media demonstration effect (1' 59") Stream

These are other other topics touched by Dr. Scott Appleby during his address:

Fundamentalists' use of media (12' 42") Stream

Peacemakers (3' 53") Stream

Peacemakers and the media (8' 06") Stream

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